Tuff Guys Look Good

Cowgirl Tuff meets B. Tuff.  Cowgirl Tuff Co. introduces a new men’s line, B. Tuff Jeans.  The makers of Cowgirl Tuff designed a new men’s jean that women can’t stop talking about and men can’t stop wearing.  “B. Tuff jeans can withstand the cowboy way of life and yet still be trendy enough for a night out on the town,” explains Lisa Bollin, founder and designer of Cowgirl Tuff Co. 

Bollin created a jean for women where the fit and design is unbeatable. With all the success of Cowgirl Tuff Co., why not introduce a line to fulfill the need for the men in these women's lives.  

So B. Tuff jeans have been developed with the same high quality denim, attention to detail and comfort.  They’re built to stand up to the real-life work of the outdoorsman, farmer, cowboy and everyday man.  “These are jeans for guys who don’t mind looking good and the women who want their man to look good,” explains Bollin.  

Cowgirl Tuff Co. was founded in 1999 when Bollin began creating and selling shirts at some of the Nation’s top barrel racing events.  A Company started out of the back of a truck has exploded into one of the hottest new names in western wear.  “We started out with a dream of offering a more stylish sportswear line to cowgirls,” says Bollin.  “I live in comfy jeans and tees every day…but with some bling and cool embellishments.  And that’s what we created – clothing designed for people who work hard and play hard, and want to look great while doing it.”

New B. Tuff Jeans bring that same mentality to menswear.  “All of us here at Cowgirl Tuff Co. are just excited about making the men in our lives look good,” smiles Bollin.

B. Strong, B. Real, B. TUFF!

Durango Boots featured in the remake of Footloose

Check out the remake of the film Footloose! In theatres this Oct. it stars Julianne Hough wearing Durango Boots with skinny jeans and dancing across the silver screen. RCC Western is currently giving away a Footloose Prize Pack including a pair of Durango Boots and materials from the Footloose film! Visit the RCC Western Stores website to Enter to Win.